| Green Burgers |
| Monday, 05 October 2009 16:54 | |||
 Philadelphia, Pennsylvania, October 2009 – ARAMARK Higher Education, a division of the giant foodservice company, said late last month it is opening a new concept called Burger Studio, built with "sustainably sourced materials."
The Philadelphia-based company serves over 600 colleges and universities throughout North America. The first Burger Studio locations are opening this fall at University of Delaware, University of Hartford, Middle Tennessee State University, Missouri Western State University and Springfield College. All locations are designed using “sustainably-sourced materials and energy efficient equipment and lighting, including countertops made from bamboo with laminate made from coffee beans and recycled fibers," the company said. The store has biodegradable packaging, made from 100 percent recycled materials; and take-out bags made with non-chlorinated pulp. Staff uniforms include organic cotton t-shirts. Using electronic touch-screen ordering kiosks, students can design their own meal, made to order, by selecting an Angus beef, chicken or veggie burger customized with more than 30 toppings, cheeses and special sauces. The kiosks prompt each customer with a variety of choices, and then visually create the order by building the sandwich, piece by piece on the kiosk screen. Additional locations are planned to open early next year. Burger Studio is the fourth proprietary brand launched by ARAMARK Higher Education in the last three years, joining P.O.D. Provisions on Demand Market (convenience store), Zoca Fresh Mex to the Max! (Mexican) and Bleecker Street (bakery café). Via on-line focus groups and sponsored chat rooms conducted by ARAMARK, hundreds of students from the campuses the company serves helped to create Burger Studio, including the concept, design, name, use of technology and staff uniforms, the company said. The Burger Studio name was selected from more than 1,200 entries submitted in an online contest. SOURCE: Sustainable Food News
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