“The Bread That Loves You Back” is Launched

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Thursday, 13 May 2010 14:40

Columbia, Mo., May, 2010 – Bread lovers who cannot tolerate gluten now have reason to cheer; Bready®, the first and only bread machine designed especially for people with celiac disease and gluten sensitivity, has launched its product. Now the entire family can safely enjoy delicious breads and cakes that come fresh, warm and delicious from their own kitchens — without mixing, making a mess or searching the grocery for hard-to-find ingredients. A great time-saver, Bready is a fully automatic “system” combining a countertop “robot” and a “mix bag.” There is no guesswork, no intervention, and since it is a closed system, there’s no risk of gluten contamination as there would be with a traditional bread machine. Bready uses gourmet bread and cake mixes formulated from the finest all-natural ingredients. After you pop in a mix bag, add liquid and yeast, and press start, Bready does the rest. All you have to do is slice and enjoy the comforting goodness of the best homemade, gluten-free breads and cakes available. The food science behind Bready is its patented vertical kneading action, achieved through a marriage of software and mechanics. This motion emulates the kneading a professional baker would apply – resulting in evenly-textured bread that won’t crumble under a knife. Invented in Sweden, Bready products not only have great taste, they are moist, stay fresh longer and contain less than 3 parts per million of gluten – a significant improvement over current gluten-free offerings. In February Bready North America, Inc. was awarded the Celiac Sprue Association’s (CSA) Recognition Seal — making it the only such machine carrying this guarantee. Having the seal means the manufacturer has agreed to adhere to CSA’s standards in representing their product to be free of wheat, barley, rye and oats, their derivatives and crosses in product, processing or packaging. To learn more about the Bready Home Baking System and to place an order, please visit www.mybready.com. < Prev   Next >